This a brand identity created to exist under City on A Hill’s existing brand guideline for a their newest activation–YEA! (Youth Entrepreneurship Accelerator).

Working within the brand, a cohesive logo was created to visually represent YEA! as its own identity under the umbrella of City on A Hill. Taking inspiration from the Art Deco movement, bold dynamic designs where used to appeal to a younger crowd, while staying approachable to any generation.